Freeman's Roadmap to Net Zero by 2050: A Step Forward in Sustainability

In a significant move towards environmental responsibility, Freeman recently unveiled its Net Zero Carbon Events Initiative (NZCE) Roadmap. This strategic plan outlines Freeman’s commitment to achieving net zero emissions by 2050, aligning with the company’s role as a founding member of the NZCE Pledge.

With a focus on Production, Waste, and Logistics, Freeman’s roadmap introduces innovative sustainability efforts while building upon existing initiatives. The company’s dedication to energy efficiency, evidenced by partnerships with the EPA’s SmartWay Program and focus on data improvement, underscores its commitment to driving effective decision-making and reducing resource consumption.

Freeman’s approach emphasizes collaboration with stakeholders, suppliers, and clients to foster broad positive impacts across various ecosystems. As Freeman leads the charge towards greener practices, it prompts us to reflect on our own sustainability efforts within the exhibition industry.

As we embark on this journey towards net zero emissions, let’s commend Freeman for its leadership and innovation while also considering what steps we can take to contribute to a more sustainable future.

Let’s start a conversation. What sustainability initiatives are you implementing in your organization? How can we collectively drive positive change in our industry?

Together, let’s pave the way for a more sustainable future.

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